YouTube is putting money behind a few top channels to promote them off of YouTube, including in television ads, billboards, bus stops, and more. The idea behind it is to drive more traffic to channels that have already proven to be highly successful, engaging, and have broad appeal. If these channels grow, then maybe YouTube can sell higher premium ads against, similarly to how shows like the Super Bowl attract higher paying ads. In the long run, this might benefit creators across YouTube as more ad money and viewers overall come in to the space.
YouTube Expands Descriptions
http://bit.ly/1g47B67
YouTube Tests Out New Dynamic Video Player Feature
http://bit.ly/1kGBD3h
YouTube Turns to TV Advertising to Promote Top Video Creators
http://bit.ly/PLY79s
Exciting New Era For Big Frame Big Frame
http://bit.ly/1mZ0NLS
Has the MCN Bubble Burst?
http://bit.ly/1jqF2DX
On Video Creators we discuss how to leverage YouTube as a social platform and use it to build an audience, spread our message, and change lives. If you’re a YouTuber or an online video creator, we’d love to have you subscribe and join us!
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http://www.youtube.com/playlist?list=PLvxDZJe1lbabPKJuXL3PTeP3fPQrEaGSz
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OTHER CHANNELS I’M A PART OF
ReelSEO: http://www.youtube.com/user/reelseo
Family Vlogs: http://www.youtube.com/user/godrox
